Product Management: The Devil is in the Execution

Presented by: John Mansour, Founder and CEO, ZIGZAG Marketing, Inc.

Most high-tech companies largely understand the role of product management and how it relates to the overall mission of the organization, but a huge gap still exists between understanding product management and actually doing it. The key to successful product management is executing the critical path steps that sit between good ideas and revenue generating products. Join John Mansour to gain insight into what the critical path steps are and the key to successfully executing each of them.